Are you looking for the best WordPress newsletter plugins for signup forms? If yes, you are in the right place. As a business or website owner, some of your primary goals would be to grow your business, acquire users and generate leads.
Email marketing is one of the most effective techniques for growing your business, but before you get into email marketing, you need to build a list, and the easiest way to build a list is by adding an email signup form to your website by using a WordPress newsletter plugin.
An email signup form allows your website visitors to subscribe to your email list to receive regular updates about your content, sale promotions, and more via email.
In this article, we will look at 7 of the best WordPress newsletter plugin for signup forms that can help you easily grow your email lists.
What are WordPress newsletter Plugins?
WordPress newsletter plugins for signup forms are tools or software that you can install on your WordPress website to add email marketing functionality to your site.
They enable you to create signup forms that can be placed anywhere on your website so that your site visitors can join your email list by submitting their email address, name, and any other required information.
A WordPress newsletter is a powerful tool for anyone looking to grow their business online, it allows you to acquire subscribers, send emails, and also track important metrics. Ultimately, a newsletter signup plugin allows you to build a relationship with your audience via consistent communication.
Benefits of WordPress Newsletter Plugins
Email marketing is an effective way to communicate with your users and drive sales or traffic to your website. Designing newsletter signup forms, drafting emails, and tracking your metrics can be tedious and time-consuming; that is where a WordPress newsletter plugin comes in.
Below are a few of the benefits of using a newsletter plugin:
- Easy Signup Forms Design: Newsletter plugins enable you to design stunning signup forms for your website without writing a single line of code, most WordPress newsletter plugin comes with prebuilt templates that you can quickly customize to your liking using a drag-and-drop builder or design configuration options.
- Efficient Subscriber Management: A WordPress newsletter plugin simplifies the process of managing your subscriber list. It provides you with the tools to add, delete, import, or export subscribers and segments based on performance and also to automate your subscription process.
- Automation and Scheduling: In this fast-paced world, automation is crucial, especially for repetitive tasks. Newsletter plugins allow you to automate your email campaigns and ensure consistent communication with your subscribers. Newsletter plugins will allow you to schedule newsletters, set up autoresponders and email triggers based on specific actions or dates.
- Analytics and Reporting: WordPress newsletter plugin provides detailed analytics reports of how your newsletter subscription and campaigns are performing. It can provide metrics such as conversion rate, open rate, click-through rates, and more. These metrics are crucial for optimizing your campaigns and making data-driven decisions.
Best WordPress Newsletter Plugins for Signup Forms
There are numerous newsletter plugins out there, and deciding which one to choose can be overwhelming, but in this article, we will help you to streamline your options so that you can choose from the best of the lot.
1. MailOptin
MailOptin is one of the most popular WordPress newsletter plugins, it comes loaded with lots of useful features for building signup forms, growing subscriber lists, sending newsletters, and managing your email marketing campaigns.
It allows you to create, customize, and showcase professional opt-in boxes on your WordPress site. It is very easy to use and it comes loaded with a lot of useful features.
Key features:
- Intuitive & Powerful Form Builder
- Multiple Display Options (Light popup, notification bar, slide-in, and more)
- Exit intent technology
- A/B testing
- Content Lock
- Analytics and Reporting
- Sound & DisplayEffects
- Triggers and Display Rules
- Integration with other plugins and email marketing tools.
MailOptin Price: Free, with premium plans starting at $99/year.
2. OptinMonster
OptinMonster is another popular WordPress newsletter plugin, it comes with lots of amazing features for building your email list and sending newsletters to your subscribers.
OptinMonster comes with lots of templates to help you fast-track the design of your signup forms using a drag-and-drop builder for easy customizations.
Key features:
- Beautiful and easy interface
- Drag and drop builder
- A/B testing
- Pre-built templates
- Integration with WooCommerce and other plugins
- Exit intent technology
OptinMonster Price: Starts at $9 per month.
3. Thrive Leads
Thrive Leads is another popular WordPress newsletter plugin packed with features that will help you build your subscribers list with ease. Thrive Leads comes with different form formats that you can use on your website, such as scroll mat, full-screen filler, lightbox popups, notification bars, and more.
Thrive Leads also comes with a drag-and-drop form builder for easy customization and designs, and it also allows you to set up triggers such as scroll, depth, and click. This will enable you to show your signup forms only when the trigger is activated.
Key features:
- Drag and drop form builder
- Pre-designed templates
- Analytics and Reporting.
- Multiple form types.
- Triggers and events.
Thrive Leads Price: $99/year
4. Bloom
Bloom is a newsletter plugin for WordPress loaded with over 100+ design templates and different popup types. Bloom has page-level targeting in addition to trigger options and other targeting rules.
It allows you to build responsive, beautiful signup forms for your WordPress site quickly, and it can be integrated with 19+ different marketing tools.
Key features:
- Pre-design templates
- User action triggers
- Statistics and reporting
- A/B testing
- External Intergration
Bloom Price: Available with an Elegant Themes membership, starting at $89/year
5. MailPoet
MailPoet is another WordPress newsletter plugin that has been around for a while. It enables you to build and manage your subscriber lists and it also integrates with other plugins and external services.
MailPoet is very user-friendly with its clean user interface, and it comes with multiple pre-design templates. The premium version of MailPoet offers more features, such as detailed analytics, priority support, Woocommerce emails, and more.
Key features:
- Pre-designed templates
- Signup forms
- Segmentation
- Clean user interface
- Automatic post email notifications
MailPoet Price: Free, with a premium plan starting at $10/month
6. Newsletter
The Newsletter plugin is one of the best WordPress newsletter signup form plugins. It allows you to create and manage unlimited newsletters and subscribers. The Newsletter plugin comes with an easy-to-use interface with little to no learning curve.
The Newsletter plugins include almost everything you will need to manage your email marketing campaigns. It provides you wi analytics and reporting, and many more features. The premium version also allows you to extend its capabilities with more functionalities.
Key features:
- Integration with Google Analytics, Woocommerce, and more
- Subscriber statistics
- Supports unlimited newsletters
- Drag and drop form builder
- Advanced Targeting
- SMTP support
Newsletter Plugin Price: Free with premium plans starting at $69.
7. Mailchimp
Mailchimp is a popular name in the email marketing industry, and the Mailchimp for WordPress plugin is no less. This plugin enables you to create signup forms and add subscribers to your Mailchimp list from your WordPress site.
Mailchimp for WordPress plugin does not have a fancy user interface like its contemporaries. However, it offers several useful settings and configuration options for building and customizing signup forms.
Key features:
- Email builder
- Forms and landing pages
- Woocommerce integration
- Automatic email notifications
- Analytics and Reporting
Mailchimp Price: Free, with premium plans starting at $3.25
Wrapping it Up
WordPress Newsletter Plugins are powerful tools for email marketing and for growing your business. By using a plugin, you can easily create signup forms and start building your subscriber list with minimal effort.
With newsletter plugins like MailOptin, building and growing a mailing list has never been easier, you can create professional and beautiful signup forms with zero coding skills, and you can also control the form visibility with triggers and more.